Creative Strategy

Brand strategy, messaging, and creative systems that make the work legible.

Greg helps founders, organizations, and projects find clear language, strong positioning, and creative systems they can actually maintain, from a first message to a launched website.

What this is

Creative direction that starts with meaning. Greg brings a background in interactive design and user experience to positioning, messaging, identity direction, presentations, and websites.

Who it is for

Founders, small organizations, initiatives, and creative projects that have substance but have not yet found the words and structure to explain it.

Problems Greg can help solve

A venture that needs positioning and a clear message. A pitch or presentation that needs to land. A website or identity direction that needs to be built and maintained without a large team.

Background

Design plus execution.

Greg holds a B.A. in Interactive Multimedia with a focus on human computer interaction and user experience, and has provided web design and creative support for organizations including the Shangri-La Sonoma retreat center. Creative strategy for coaching sits with Castellanos Coaching, and place based work with Make Places Better.

Related

Where this connects.

Project Development

Turning ambitious ideas and unusual opportunities into actionable plans.

Service
See project development

AI Consulting & Evaluation

AI literacy and evaluation for teams and creative work.

Service
See AI consulting

Contact

Need clearer language, a stronger message, or a site that ships?

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